| Abstract: | 大陸人民移民台灣開始於1991年一直到2009年達到高峰期，在這年代許多大陸人很嚮往台灣生活，移民署資料顯示自1991年至2019年近30年之間共接納了191,875名來自中國的移民，佔大陸、港澳及無戶籍國民之移民總數的 36.18%，針對這群大陸地區來台灣居住之新移民者，其遷移動機、日常生活行為及消費習慣等，均已造成社區永續發展相當程度之影響。本研究主要目的在探討來自大陸地區，不同職業、年齡層及生活型態的民眾，由中國大陸遷移至台灣生活的動機，而從遷移者的生活型態區隔出不同的生活行為族群，分析不同族群的特性，作為日後新移民社區發展參考之依據。在日後新移民社區發展之經營管理上，本研究建議政府可以著重於規劃遷移者相關補助措施，包含社區安排、工作職業安排等機制，因為遷移者在選擇遷移的時候，大多會以各個面向進行考量，所以在新移民社區的經營發展方向上，可以完善相關制度，以提升遷延者的生活品質，進而吸引到更多的遷移者前來居住。
China immigration to Taiwan began in 1991 and reached its peak in 2009. In this era, many mainlanders yearned for life in Taiwan. According to the Immigration Department, 191,875 people from China were accepted from 1991 to 2019 in the past 30 years. Immigrants account for 36.18% of the total immigrants from mainland China, Hong Kong, Macao and non-registered nationals. For this group of new immigrants from mainland China who live in Taiwan, their migration motivations, daily life behaviors and consumption habits, etc., have contributed to the sustainable development of the community to a considerable extent Impact.The main purpose of this study is to explore the motives of people from mainland China with different occupations, ages and lifestyles to migrate from mainland China to Taiwan, and to separate different life behavior groups from the migrants' lifestyles and analyze The characteristics of different ethnic groups serve as a basis for the future development of new immigrant communities.In the management of the development of new immigrant communities in the future, this study suggests that the government can focus on planning related subsidy measures for migrants, including community arrangements, work and occupation arrangements, etc., because when migrants choose to migrate, most of them will be carried out in various aspects. Considering that, in the direction of the new immigrant community's business development, relevant systems can be improved to improve the quality of life of the relocatees, thereby attracting more migrants to live. |
