Products Design of Brand by Using Joinery and Mixed media

ASIA unversity > 創意設計學院 > 創意商品設計學系 > 博碩士論文 > Item 310904400/94114

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題名:	Products Design of Brand by Using Joinery and Mixed media
作者:	Hsieh, Hsiao-Kai
貢獻者:	創意商品設計學系
關鍵詞:	Joinery;Mixed media;Micro-enterprise;brand management
日期:	2015
上傳時間:	2015-10-19 01:18:46 (UTC+0)
出版者:	亞洲大學
摘要:	According to 2014 Employment Blue Book Survey and Chienkuo Technology University employment satisfaction survey analysis, 34% of 2013 college graduates had resignation in six months, the reasons included, dissatisfaction with reward system and opportunity of promotion, so start their own businesses will become an option. and the Micro-enterprise has Lower threshold with a lower cost, so for those who don't have much capital relative is one of the main ways. As an entrepreneur interested in is the most important driving force and motivation, this study mainly in joinery as the main objective, and through learning carpenter basis construction method and research success case, trying to find a personal creative direction, design characteristics of the goods, Thus creating brand concept, build brands. In this study, creative design Engineering divided into three parts: 1. joinery techniques 2. Unsaturated Polyester(poly) 3. Aluminum Through research three construction method and material properties, and make three series of works, try to make the material combination works, and also participating in technology competition & international exhibition, test the brand creation strategy, at the exhibition exchange with people face to face, watch others products, learn from this experience and advice. Hoping by this research process, as a creative design guide in future, Can making own brand of merchandise to be more perfect, diversification.
顯示於類別:	[創意商品設計學系] 博碩士論文

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