ABSTRACT
Travel demand management (TDM) has come out as a policy choice for solving transportation
and traffic congestion problems by reducing and restricting travel demand instead of increasing the
transportation facilities. Using the secondary literature, this paper aims to address TDM strategies to
overcome some of the prevalent challenges of transportation and traffic management (TTM) systems in
the context of developing countries. It explores the potential contributions of TDM strategies to provide
some policy guidelines towards a sustainable TTM system, especially in the context of developing
countries. Finally the paper suggests emphasizing TDM strategies to ensure better TTM systems which
can play significant positive roles in the context of a developing country like Bangladesh.
Relation:
Asian Journal of Management and Humanity Sciences 4(2-3):161-178
