Global warming is a highly concerned issue worldwide. All countries are working hard to improve this problem, and so is Taiwan. Green energy industries have been promoted and become a mainstream in Taiwan. Light Emitting Diodes (LED) lighting industry is one of the categories of “the Promotion of Green Energy Industries" of Executive Yuan. This study aimed to reveal how much do people know about green energies and their willingness to change the use of fluorescent lamps to LED ones. The sample was drawn from one of the graders' households of Pinghe Elementary School, Nantou County. A questionnaire was distributed to each selected household. Data collected were analyzed by SPSS software. The degree of support for green energy products and the feasibility of promoting LED lamps for household lighting were analyzed. The result showed that the willingness of using LED lamps could be enhanced through promoting the awareness of LED lamps, offering the green energy education constantly, and setting a more appealing price under strategic alliance.
