本文乃是立基於既有的書店研究基礎之上，企圖透過文本、空間、活動及社群之間的互動關係，比較誠品、溫羅汀及牯嶺街的三個新興書店現象，並進一步說明原本作為「賣書的商店」的書店，如何轉化成為「賣文化的文化產業」。This paper focuses on the comparison between “Eslite”, “Wing-Raw-Den” and “Guling” bookshop phenomenon. The author points out the interaction between text, space, activity and community makes bookshop become cultural industry.
