ASIA unversity:Item 310904400/38957
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    ASIA unversity > 管理學院 > 經營管理學系  > 期刊論文 >  Item 310904400/38957


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    題名: The Impact from the Green Bed and Breakfast Industry to the Consumer’s Outlook
    作者: 
    貢獻者: Business and Information 經營管理學系
    關鍵詞: Bed and Breakfast (B&B) owner;operation and management;competitive advantage;Green Management
    日期: 2013
    上傳時間: 2013-07-26 06:38:07 (UTC+0)
    出版者: Business and Information
    摘要: The geographical environment in Taiwan has been influenced by the narrow region, dense population and overloaded with environmental pollution. The current is how to acquire the advantage of environment protection and the destruction of deduction between the industry and environment. Hence, the ideal of “Green Management” has been the challenge to the environmental impact in the economic development, which ensured reasonably the operation form, management system and the configuration of management personnel of business. Only did the leisure industry plant the root less in the ideal of Green Management, the owners of Bed and Breakfast (B&B) should follow the spirit of “Green Architect” by providing the combination of green tourism and green management, the project design of hardware facility and maintenance and construction, which regarded the architecture as the respiratory and healthy space, and it will reach the realm of the complete integration and
    coordination with the architectures and natural environment. The external environment dynamics of the study is figured out through the analysis of operation and management from the external environment dynamics of Bed and Breakfast owners’ living; simultaneously, the inherent capability of owners’ is analyzed to grasp their own strengths, and considered the owners’ feasibility of opportunity in hand or the risk of reducing the crisis to the external environment in order to provide the specification of exclusive strength for the owners’schedule.
    關聯: Business and Information 2013 (Bali, July 7-9)
    顯示於類別:[經營管理學系 ] 期刊論文

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