The Study of Internet User?s Intention of Internet Learning and Their Internet Using Behavior

ASIA unversity > 管理學院 > 經營管理學系 > 博碩士論文 > Item 310904400/3679

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題名:	The Study of Internet User?s Intention of Internet Learning and Their Internet Using Behavior
作者:	Horng, Shu-Juan
貢獻者:	Department of Business Administration
關鍵詞:	E-Learning;TPB (Theory of Planned and Behavior);TAM (Technology Acceptance Model)
日期:	2008
上傳時間:	2009-11-17 11:18:06 (UTC+0)
出版者:	Asia University
摘要:	With the development of information technology, Internet learning provides great convenience for learning accessibility. Although the internet learning has its advantages in accessibilities, convenience, varieties and openness, there are many obstacles involved in the area of internet learning. In order to understand the internet users? intention, the objective of this research is designed to investigate the factors influencing the internet learners to apply the internet learning. This research bases on the Theory of Planned Behavior (TPB), Technology Accepting Model (TAM) and E-Commerce Successful Model. This study focuses on the participants of RCSD (Regional Civil Service Development). Those participants are mainly government employees, and they participated the workshops or in-service trainings provided by the RCSD. There are 574 valid questionnaires are collected. The returns-ratio is 85.7%. The collected data are analyzed by the correlation factors to reveal the correlation of the variance and the internet users? intentions. The results reveal that factors involving the internet users? intention include the quality of the information system, the subjectivity of the users and the regulation of the internet application. Moreover, the internet users must possess the knowledge of applying informational operation and the knowledge of where to access those internet programs as resources. Therefore, the awareness and the knowledge of individuals play a major factor in influencing individuals? intention in applying those internet resources. The results of this research are drawn to explain and to predict the government employees? intention in applying the internet learning and to serve the suggestions for the future researchers.
顯示於類別:	[經營管理學系 ] 博碩士論文

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