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    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/3456


    Title: A Study on the Key Factors of Business Strategy for Group Practice Dental Clinics in Middle Taiwan
    Authors: CHEN YING-HOUNG
    Contributors: Department of Business Administration
    Keywords: group practice;strategic planning;strategic implementation;strategic control;AHP [ ?? ]
    Date: 2005
    Issue Date: 2009-11-17 11:17:07 (UTC+0)
    Publisher: Asia University
    Abstract: Dental clinics in Taiwan are facing with the restriction of ?Total budget system of the national health insurance? and with a lot of challenges of external environment?s violent changes reducing the profit potentials. Because the clinic operation is in fierce market competition, a new type of operation, group practice dental clinic, has already been introduced and induced some effects in Taiwan.
    The purpose of this paper is to identify the factors affecting implementation of business strategy. Therefore, this paper employs the concept of strategy to build the empirical model via Analytic Hierarchy Process (AHP). The data used by this paper are from the field survey.
    Based on the empirical results, the importance of strategic stages and key successful factors are follows: (1) The strategic implementation is more momentous than strategic planning and strategic control. (2) The growth and satisfy of customer has the most noticeable priority. (3) Each group via seniority, location, investment, and year revenue give totally different weight on strategic stage and corresponding factors.
    Appears in Collections:[經營管理學系 ] 博碩士論文

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