A Study of Customer Service Quality Customer Satisfaction and Customer Loyalty?A case of Taiwan High Speed Rail

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Title:	A Study of Customer Service Quality Customer Satisfaction and Customer Loyalty?A case of Taiwan High Speed Rail
Authors:	Chun Wei Lin
Contributors:	Department of International Business
Keywords:	Service Quality;Customer Satisfaction;Consumer Intention
Date:	2008
Issue Date:	2009-11-16 11:34:01 (UTC+0)
Publisher:	Asia University
Abstract:	Taiwan high speed rail operate the transport service in the 96th year of the Republic of China . It affect the habit of customer , it also change the business region in the western of Taiwan. The public transit business was high competition , So the Taiwan high speed rail authority should keep the good service quality ,and earn the respect and affection of the customer. The result of study ?(1)The service quality of the high rail has positive correlation for the consuming intention. (2) The satisfaction of passengers shows positive correlation for the consuming intention. (3)The different demographic statistics has dominant differences in customer satisfaction. (4) The different demographic statistics has dominant differences in consuming intention.
Appears in Collections:	[Department of International Business] Theses & dissertations

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