The Strategy For Government To Develop Pop Music Industry

ASIA unversity > 管理學院 > 國際企業學系 > 博碩士論文 > Item 310904400/2929

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题名:	The Strategy For Government To Develop Pop Music Industry
作者:	Kuo Yen-Hou
贡献者:	Department of International Business
关键词:	pop music industry;industrial policy
日期:	2004
上传时间:	2009-11-16 11:33:23 (UTC+0)
出版者:	Asia University
摘要:	Cultural industry is gaining attention in many developed countries. Local cultures have become a lucrative business in the age of globalization. The purpose of this study is to examine the role of government in developing industrial policy to enhance Taiwan?s competitive advantage in the pop music industry. After analyzing policies implemented in South Korea, Sweden and United Kingdom, and in-depth interviews with executives from the industry, this study concludes that a well-designed industrial policy is required to revive the competitiveness of pop music industry in Taiwan. It is recommended that the government should implement policies that are oriented to the improvement of management mechanism, establishment of talent cultivation, intensive production and intellectual property rights protection.
显示于类别:	[國際企業學系] 博碩士論文

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