後疫情時代採購庫存危機對策管理-以健身器材R公司為例

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Title:	後疫情時代採購庫存危機對策管理-以健身器材R公司為例
Other Titles:	Purchasing Inventory Crisis Countermeasure Management in the Postepidemic Era - Taking Fitness Equipment RCompany as an Example
Authors:	何坤忠 HE, KUN-ZHONG
Contributors:	林家仰 LIN, CHIA-YANG 經營管理學系碩士在職專班
Keywords:	庫存管理;供應鏈管理;物料需求規劃 Inventory Management;Supply Chain Management;Material Requirements Planning
Date:	2023
Issue Date:	2023-11-22 02:04:41 (UTC+0)
Abstract:	Covid 19 疫情爆發後促進家用健身器材需求大量增長，也讓許多健身器材業者營運翻上高峰。但隨著全球疫苗接種普及，疫情也逐漸得以控制回穩，坊間健身房業務陸續重啟，市場轉變使得家用運動健身器材需求減緩速度出乎預料，面臨訂單修正的大反轉，墜崖式砍單為後疫情時代許多產業的噩夢縮影。隨著各國疫情趨緩開始解封，當初因疫情受惠的產業總有恢復平穩生供應的一天，需求的變動幾乎無法預期，企業如何在市場需求劇變環境下，找出企業產品與服務的差異化、持續維持住訂單量，並將採購風險穩定控制，將是企業經營的挑戰。本研究將運用個案研究探討在健身器材製造產業面對全球景氣循環和市場環境變動大的情況之下的生產零件庫存管理模式，其採購零件按業務主力下單機種來區別分類出每種關鍵零件為標的物件，而進一步分析來建立庫存管理模式，設定管理項目與行動方案並定期管控，整合供需關係來調整採購策略。最後。應對庫存危機風險的策略，本研究提出三點建議，首先，注重源頭管理需求，加強訂單的準確度及加強製程的精實，使用精實管理減少庫存量保握量產單順利。其次，掌握供應商的MOQ（最小訂購量）和LT（交貨時間），依據時間帶交貨，分散分流，定量定額。最後，提高上下端與橫向端資訊之傳遞與透明度並適時評估外在環境影響因素。 After the outbreak of the Covid-19 pandemic, there was a significant increase in demand for home fitness equipment, which led to a peak in the operations of many fitness equipment companies. However, as global vaccination efforts became widespread and the pandemic gradually came under control, traditional fitness gyms began reopening, causing a surprising slowdown in the demand for home exercise equipment. This sudden market shift resulted in a major reversal of orders, resembling a nightmare for many industries in the post-pandemic era. With the easing of the pandemic and the lifting of restrictions in various countries, industries that initially benefited from the pandemic will eventually regain stable supply and demand. The unpredictable changes in demand pose a challenge for businesses to differentiate their products and services, maintain order volume, and stabilize procurement risks in a rapidly changing market environment.This study will utilize a case study approach to explore inventory management models for the fitness equipment manufacturing industry in the face of global economic cycles and market environmental changes. The procurement of parts will be categorized based on the main product types ordered by the business, and key components will be identified as the target objects for analysis. An inventory management model will be established, and management items and action plans will be set and regularly controlled. The study will also focus on integrating the supply-demand relationship to adjust procurement strategies.Finally, in response to inventory crisis risks, this research proposes three recommendations. Firstly, emphasis should be placed on managing demand at the source by improving order accuracy and implementing lean processes to reduce inventory while ensuring smooth production. Secondly, it is important to understand the supplier's Minimum Order Quantity (MOQ) and Lead Time (LT), and adjust delivery based on time intervals to distribute and allocate resources quantitatively. Lastly, enhancing information transparency and communication vertically and horizontally, along with timely assessment of external environmental factors, can improve decision-making and mitigate risks.
Appears in Collections:	[Department of Business Administration] Theses & dissertations

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