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    ASIA unversity > 管理學院 > 經營管理學系  > 博碩士論文 >  Item 310904400/11664


    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/11664


    Title: The research of the participate motivation and satisfaction of big displacement motorcycle rider - As the case in northern Taiwan
    Authors: Chih-an Wu
    Contributors: Department of Business Administration
    Keywords: big displacement motorcycle;Participants Motivation;Satisfaction
    Date: 2011
    Issue Date: 2011-09-30 01:50:58 (UTC+0)
    Publisher: Asia University
    Abstract: Government to join the WTO (World Trade Organization) since July 1, 2002, opened a large motorcycle imports, and modify the "Road Traffic Safety Rules" so that heavy trucks traveling the road was legitimate. Although heavy vehicles since opening eight years, but participants in the community for the stereotype of heavy vehicles, there is still a considerable degree of negative perception. Coupled with the Government is not the right road for heavy vehicles to pass more and sustained advocacy, the result of participation of the public still have a great misunderstanding of motives. This paper aims to explore the large heavy-duty motorcycle riders involved in motivation and satisfaction of research to understand the large heavy-duty motorcycle riders involved in motivation and satisfaction, and for the status of this issue for investigation, analysis of different properties and effects of factors and their differences, to provide social public and government agencies when issues related to the implementation of the relevant unit of reference.
    This research study to obtain a large area in northern Taiwan were the active-duty motorcycle driver's license re-cyclists, the survey collected snowball sampling conducted by researchers October 1, 2010 to May 31, 2011 Northern Taiwan to re-Knight of the most active-duty vehicles like the famous open base release. During the investigation of this study were 240 questionnaires sent, 222 valid questionnaires, the effective rate was 88.8% scale. The data were descriptive statistics, single factor analysis of variance, Pearson's correlation and other methods to statistical analysis.
    Can learn from the results, self-service car dealer dimensions and a significant positive correlation; dimensions of self-improvement and leisure facilities and services to car dealers have a significant positive correlation; self-attribution of mental and physical dimensions and showed a significant negative correlation; self relaxation and mental and physical road and showed a significant negative correlation
    Appears in Collections:[經營管理學系 ] 博碩士論文

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