ASIA unversity:Item 310904400/116403
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    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/116403


    Title: 管理學院會計與資訊學系
    Authors: 2020
    陳瓊燕
    Date: 電子載具使用率偏低之原因分析及探討
    Issue Date: 2023-06-30 01:43:33 (UTC+0)
    Abstract: 本研究旨在探討共通性電子發票載具使用率情形,並運用創新擴散理論的五 個階段來分析為何共通載具使用率仍偏低的現象,以了解電子發票推行迄今超過 十年,部分消費者仍不採用載具而索取實體發票的原因,以及載具的偏好情形。 本研究透過問卷調查及分析,研究結果發現,民眾對共通性載具的知覺有用性、 易用性及對專屬獎項的了解程度,以及共通性載具的相對優勢,都正向影響 民眾使用載具之意願。因此朝向讓民眾了解雲端發票有額外的專屬獎、共通 性載具的相對優勢與認知載具是有用和易用的,是共通性載具全面普及之關 鍵。本結果可做為政府推動電子發票,落實無紙化目標之參考。
    Appears in Collections:[Department of Accounting and Information Systems] Ministry of Science and Technology College Student Research Projects

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