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    Please use this identifier to cite or link to this item: http://asiair.asia.edu.tw/ir/handle/310904400/113337


    Title: 桃園無極慈恩宮結合觀靈術 視覺識別系統創作論述
    A Discussion on the Creation of Necromancy Combined with Visual Identity System of Taoyuan w? j? c? ?n Temple
    Authors: 鄭淨穎
    CHENG, CHING-YING
    Contributors: 數位媒體設計學系
    Keywords: 視覺識別系統;符籙;觀靈術;桃園無極慈恩宮
    Talisman;Visual Identity System;Necromancy;Taoyuan w? j? c? ?n Temple
    Date: 2022-06-09
    Issue Date: 2022-10-28 06:58:39 (UTC+0)
    Publisher: 亞洲大學
    Abstract: 宗教發展與社會有著緊密的關係,其中又分出許多派別,例如:道教、佛教、一貫道……等等。近年來許多台灣廟宇、宮廟逐漸導入視覺識別系統希望藉此為宮廟文化帶來新氣象使大眾感到親切。本創作針對道教觀靈術加以探討。從伏羲發明八卦到老子著道德經,道學的發展與演變對道教影響甚遠,道教自東漢時期張道陵創立以來,距今已有1800多年的歷史,歷經各朝衍生出許多派別,觀靈術屬道教閭山派發展而來的一門法術,使人能靈魂出竅到「靈界」本創作會對相關的文獻以及觀靈術中所使用到的符籙圖樣,觀靈術施術成功後看見的景象等元素,進一步歸納整理為可參考之設計依據導入視覺識別。以桃園無極慈恩宮為創作對象,結合觀靈術進行視覺識別系統與整體形象規劃。就一般大眾熟知的台灣廟宇現有的視覺識別系統來說,大多還是直接以神像的圖樣、名稱、單一的顏色為主,本創作會針對此類相關問題去進行發展,對於形象整體提升,使大眾從印象到形象進而初步、深入認識這項傳統文化而言會是一個有感的策略。
    The development of religion has a close relationship with society, and there are many groups in it. For example, Daoism, Buddhism, Yiguandao, etc. In recent years, many Taiwanese temples and palaces have gradually been introduced into visual identity systems, hoping to bring a new atmosphere to the palaces and temples culture and make the public feel close.This creation probes Daoism’s Necromancy. From Fuxi’s invention of Eight Trigrams to Laozi’s writing of Tao Te Ching, the development and evolution of Taoism have had a great impact on Daoism. Daoism has a history of more than 1,800 years since the establishment of Zhang Daoling in the Eastern Han Dynasty. After various dynasties, many groups have been established. Necromancy is a theurgy developed from the Lushan School of Daoism, which makes people’s spirit has freed itself from the body to the “spiritual world". This creation will further organize elements such as the relevant literature, the pattern of the talisman used in the Necromancy, and the sight after the success of Necromancy as a reference to design and introduction into the visual identity system.Using Taoyuan w? j? c? ?n Temple as the creative object, which combined with the Necromancy to conduct a visual identity system and overall image planning. The existing visual identity systems of Taiwanese temples are known to the general public, most of them are based on the pattern, name and single color of the statue. This creation will regard these related issues to develop. In terms of the overall image improvement, it will be a meaningful strategy to make the public understand this traditional culture from impression to image and then to have an initial and deep understanding.
    Appears in Collections:[數位媒體設計學系] 博碩士論文

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