台灣從製造業轉型為創意經濟、知識經濟，極需懂得文化藝術與經濟理論並濟的人才。台灣藝術授權產業前景看好，然而相關研究仍然薄弱，我國政府近年來力於培養文化創意產業之間之中介人才，但較少聚焦經紀模式及演化歷程，對於文化創意產業的經紀研究更是顯少有研究關注。本研究目的為透過台灣文創個案-禪境工房作為個案研究探討經紀模式及多元創新策略。本文採用經理人模式為分析架構探討本個案演化歷程，透過次級資料與深度訪談資料，依據類型比對、解釋建構、時間序列分析與程序邏輯進行資料分析，希冀經由資料判讀與分析歸納後，研究結果或的四個重要演化歷程，提供文創產業在發展上掌握較優之商業價值與管理意涵。
Taiwan's transition from manufacturing to a creative economy and a knowledge-based economy requires talents who need to know how art and economics can benefit from economic theory. The art licensing industry in Taiwan is promising, however, the related research is still weak. Rarely on an agency model of current cultural and creative industry innovation. In recent years, our government has been working hard to cultivate an intermediary for the cultural and creative industry. The purpose of this study for the workshop through limited case studies discusses the strategy of agency model innovation of cultural and creative industry. This paper used Agency Model. Research data reported containing the case with representative each religious heritage event for analysis unit, through secondary data and depth interview data, according to type than on, and explained construction, and time sequence analysis and program logic for data analysis, hopes through data interpretation and analysis. The study have four strages to learn the evolution. And the research results and management implications to current cultural and creative industry.
